* Reports via Google analytics and active.com
Latest Google Analytics Report (downloadable PDF)
Ohio Outside Audience Overview (May 2018)
Ohio Outside Audience Interest
Ohio Outside Audience Locations (State)
Ohio Outside Audience Overview (Country)
2018 Editorial Calendar / Highlights
January |
Beginner Yoga for Fitness – 4 Video Sessions Winter hiking essentials Nemacolin Resort visit – Snow and outdoor fun Spring marathon preview Spring marathon training programs 50k & 1/2 Marathon blog (will run through June) |
February |
Core Workouts for Runners Women’s Sweaters Men’s Hoodies Salt Fork Spring Challenge training program Visiting Massanutten |
March |
Salt Fork Spring Challenge preview Wool sock roundup New Running Shoes for 2017 Spring road trip / Instragam coverage |
April |
SRAM eTap Review / Zipp 302 Review Road & MTB helmets Pizza 101 |
May |
Summer sandal roundup Women’s running skorts & shorts Men’s running shorts 5 top picks for running hydration systems |
June |
Cooler testing – Is $300 worth it? Hammocks SUP 101 Summer gear for dogs Summer beer feature Women’s tanks |
July |
Exploring the Northeast via road trip Technical hats to protect from the sun Outdoor retailer coverage Tour deFrance video recap / coverage Tour deFrance wine pairing |
August |
Back to school feature Fall marathon preview Hydration 101 Handheld bottles & H20 packs Ohio Outside Trail Series preview |
September |
Bikepacking / bikepacking trip Gravel riding tips Handmade boots showcase Fall Caps & Corks |
October |
Philly Bike Show Men’s cords & khaki’s Women’s jean feature Prepare your kids for winter adventure |
November |
Down coat roundup Down coats & ethical down Winter running gear Winter running footwear |
December |
Holiday gift guide Winter caps and corks Ohio Outside 2019 event preview |
2018 Advertising
Ohio Outside works with brands to produce media projects ranging from articles to high-impact digital ads, event sponsorships, and live activations. Below is a list of several media opportunities with OhioOutside.com. Note: Not all Ohio Outside initiatives are listed below. Often we work with brand partners on events to craft custom, multi-part sponsorships that include a number of the below initiatives.
Banner Ads
Regional advertising ads based on larger municipalities
High-Impact site skin ad (Giant Bikes Banner Ad)
High-Impact Double Billboard 970×250 (Contact for details)
300×250 Run-Of-Site mobile/desktop ad
300×600 High-Impact Double Run-Of-Site mobile/desktop ad
728×90 Run-Of-Site mobile/desktop ad
Sponsored & Contributed Content
Sponsor supplied content. paid and non-paid options are available
Giveaways
Month-long giveaway featuring your product (see www.ohiooutside.com/gear-giveaways)
Editorial Calendar
If you are in a PR or Media position and want to stay in the loop, you can signup for updates here.